Data Services

From insight to impact

Stop waiting for data to become action. We combine deep expertise with technical agility to analyze, strategize, and execute on your data, driving growth at the speed of your business. We don’t just build dashboards; we deliver outcomes
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Trusted by Growth Operators atop their Industry

We've seen this before.
Better data fuels better decisions.

Unified Data, Visualized

Dashboards Built for Action,
Not Just Analysis

growth graph

Growth

Understand key business metrics the moment they matter. We build connected dashboards and automated reporting that surface the insights leaders need. Every decision is grounded in real-time data and tied to profitability.
Clean & Organized Data Dashboards
Data Analysis & Consulting with Actionable Insights
Actionable Insights to unlock Unlimited growth
illustration showing channel mix service

Measurement

Accurate measurement starts with clean infrastructure. With disciplined event tagging and structured UTMs, we enable full-funnel visibility across every channel. This foundation gives you clarity on ROI, contribution, and performance at every stage.
Event Tagging & Structured UTMs for Clean Data
Clean & Visual Breakdown of Channel Contribution
Full-Funnel Visibility Across Channels
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Modeling & Forecasting

Plan with confidence. Our forecasting models combine historical performance with current trends to predict future outcomes—so you can make smart decisions before you spend.
Predictive Models Built on Live Campaign Data
Custom Forecasts Aligned to Your Business Goals
Scenario Planning for Revenue, CPA, and Spend
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Data Driven Insights

With clean data comes strong insights. Our measurement framework provides clarity across the business, surfacing the metrics that matter and transforming them into actionable intelligence. Real-time visibility means smarter decisions and a sharper path to growth.
Real-Time Spend Efficiency Tracking
Full-Funnel Visibility to Guide Smarter Growth
Insights that Prioritize High-Margin, High-Growth Areas
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Plug in once. Sync forever.

Onward connects to 50+ sources - including ad platforms, CRMs, finance tools, and product analytics - so every key metric flows into a single, reliable system. No dev tickets. No duct tape. Just clean, connected data from day one.
collection of logos
Tiktok
Stripe
Shopify
Google Ads
Instagram
Google Cloud
HubSpot
Looker
Meta
Microsoft Excel
Google Analytics (GA4)
WooCommerce
Google Sheets
Amazon Reshift
Microsoft SQL Server
Linkedln
Azure
Amplitude
Bing Ads
Snapchat
Youtube
Reddit
Amazon Ads
Walmart Ads
Segment
Google Tag Manager
PostgreSQL
Looker
Customer IO
Sales Force
AWS
Amazon Strorefront
Mixpanel
Klaviyo
BigQuery
BigCommerce
Trello
The Process

How We Clean Your Data

Audit

Understand Your Data Structure

Before we fix anything, we map every system you use. From Shopify to Meta to GA4 to uncover what's broken, duplicated, or missing. Most teams are flying blind. We make it obvious.
Inventory your current data stack
Identify wins, inconsistencies, blind spots, and duplications
Define the metrics that actually matter
Integrate

Connect It All

We plug into every relevant platform. Ads, analytics, commerce, and finance in order to unify it in a single warehouse.
Connect to 50+ sources intelligently
Auto-ingest data daily
Transform

Add Structure + Logic

We apply business logic to clean and transform your raw data. CAC, LTV, margin, ROAS. Fully defined and aligned across the org.
Normalize naming, SKUs, and attribution
Apply metric logic like CAC, blended ROAS, margin
Sync clean tables
Visualize

Build Dashboards That Actually Work

We design dashboards for usefulness, not just data for the sake of data. From exec overviews to channel drill-downs, every view drives insight leading to action.
Custom dashboards for execs, marketers, and ops
Drill into SKU, region, or channel instantly
Set alerts to monitor performance in real time
Partnership

Operate With Confidence

Once you're live, we stay close. We keep data fresh, evolve logic, and add new sources as the business grows.
Ongoing monitoring and support
Update metrics and logic as the business shifts
Add new sources and dashboards in days, not weeks

Ready to drive growth?

Let's Talk

“Onward's automation turned our data cleansing into a seamless, systematic process. It’s not just about efficiency - it’s revolutionized our approach to data, fueling revenue growth and yielding significant cost savings”

150
Hours saved per month
$35k
Annual cost savings

Hear from Our Clients

Real examples of how we help companies scale smarter.

"Onward has expertise understanding what the big players do at scale, then being able to break those same concepts and problems down, and model it out from a data perspective."

Nate Lyman
CTO, Songfinch

"Previous to Onward, we tried a bunch of different agencies... but I would go back to my tried and true, which was a single Google sheet with 100 tabs... but in this world it was, what if I saw this customer data, combine with this transactional data, combine with this marketing data."

John Williamson
CEO, Songfinch

“Onward has been very responsive and fast in adjusting the dashboards and the visualizations and not only that but going into the data. We have data on five different platforms, and helping us figure out how to get it to the visualization, and have a single point of truth that we can look at, not just on a monthly basis but a daily basis.”

Chris Cutter
COO, Blueprint

"Data visualization for me is a key piece of the offering as a fractional executive. To be able to talk to a CEO, marketing manager, the board or investors, and show them visually what's going on in a clear way is very important. To have Onward as a partner in creating those visualizations and being a thought partner with me has been super valuable."

Tom Balamaci
Fractional CMO, TBDigital